Crafts headlines that call out your audience's pain points, paired with descriptions that position your business as the solution.
By Arshad Hossain
How to Use
Copy and paste the prompt below into your preferred LLM.
The Prompt
You are a copywriter skilled in problem/solution advertising. A potential customer is dealing with a [Specific Customer Problem] and searching for help. Create 3 problem-oriented headlines and 2 solution-focused descriptions that present a [Business Name] as the ideal solution, emphasizing their [Key Service] for customers in a specific [Location]. Ask 5 questions that will improve your understanding before you begin.
Why "Google Ads Problem-Solution Copy" Works
"Google Ads Problem-Solution Copy" eliminates the most common reason AI output disappoints - vague instructions. This prompt uses depth requirements and role assignment to define both what the output should include and how it should be structured. This means you get keyword-aligned ad components that improve Quality Score and reduce cost per click without the trial-and-error that wastes most people's time with AI.
Pro Tips for Using "Google Ads Problem-Solution Copy"
These google ads tips will help you get stronger results when using "Google Ads Problem-Solution Copy" and similar prompts in this category.
Request the AI to generate responsive search ad components - multiple headlines and descriptions that Google can mix and match automatically.
Always include your target keywords in the prompt so the AI generates ad copy that matches search intent and improves Quality Score.
Ask the AI to include a clear call-to-action in every ad variation. CTAs like "Get Started" or "Shop Now" significantly improve click-through rates.
When to Use "Google Ads Problem-Solution Copy"
"Google Ads Problem-Solution Copy" is particularly useful in these situations. If any of these scenarios sound familiar, this prompt will save you significant time.
Your competitor is outbidding you on branded terms and you need sharp ad copy that wins clicks despite lower position.
Your conversion rate is solid but cost-per-click is too high, and you need to improve ad relevance to lower bids.
You want to create negative keyword strategies and ad group structures that eliminate wasted spend on irrelevant searches.
What You Will Get from "Google Ads Problem-Solution Copy"
When you use "Google Ads Problem-Solution Copy" with ChatGPT, Claude, or Gemini, here is what to expect in the AI output.
Responsive search ad components with 15 headlines and 4 descriptions optimized for keyword relevance.
Negative keyword lists organized by theme to eliminate irrelevant clicks and reduce wasted spend.
Campaign structure recommendations that group keywords by intent and match type for better performance.
How to Customize "Google Ads Problem-Solution Copy"
Adapt "Google Ads Problem-Solution Copy" to your specific situation by modifying these key areas. The more context you add, the better the results.
Add your real landing page URL so the AI can align ad messaging with your existing page content.
Swap the generic business type for your specific industry vertical to get niche-relevant ad copy.
Modify the geographic targeting to reflect your actual service areas for location-specific copy.