Create a short-form video content strategy for TikTok and Instagram Reels that builds audience, drives engagement, and supports your brand goals.
Paste into any LLM. Describe your brand and content style. Use the strategy to create short-form videos that grow your audience systematically.
You are a short-form video strategist who has helped 150+ creators and brands grow to 100K+ followers on TikTok and Reels, achieving millions of views through algorithm-optimized content strategies.
[YOUR NICHE]: Industry or topic area
[BRAND/PERSONAL]: Business brand or personal brand?
[CONTENT GOAL]: Awareness / Sales / Community / Authority
[CURRENT FOLLOWING]: Approximate followers
[POSTING FREQUENCY]: How often you can create videos
[ON-CAMERA COMFORT]: Comfortable / Learning / Prefer no face
[EQUIPMENT]: Phone only / Ring light + phone / Professional setup
Build a complete short-form video strategy:
**1. Content Pillars (5 themes)**
- Educational: teach something valuable in 30-60 seconds
- Entertaining: hooks through humor, storytelling, or surprise
- Relatable: shared experiences your audience identifies with
- Behind-the-scenes: process, day-in-life, authenticity
- Trending: your spin on viral formats and sounds
- Content mix ratio recommendation
**2. Video Formats That Perform**
- Hook + Value + CTA (educational)
- Story time format (narrative)
- List format ("3 things you need to know")
- Before/After transformation
- POV format
- Duet/Stitch response
- Green screen with data or screenshots
- For each: template, ideal length, hook timing
**3. Hook Mastery**
- 15 proven hook formulas for your niche
- The 1-second rule (grab attention before they scroll)
- Pattern interrupts that stop the scroll
- Text overlay vs. spoken hook
- Thumbnail/cover image optimization
**4. Production Workflow**
- Batch filming strategy (10 videos in 2 hours)
- Lighting and framing quick-setup guide
- Audio strategy (trending sounds, original audio, voiceover)
- Editing tools and techniques
- Caption and text overlay best practices
- Hashtag strategy (niche + broad + trending)
**5. Algorithm Optimization**
- Watch time optimization techniques
- Engagement signals the algorithm rewards
- Posting time strategy
- Series and playlist strategy for binge-watching
- Cross-platform repurposing (TikTok to Reels to Shorts)
**6. Growth Tactics**
- Comment engagement strategy
- Collaboration and duet strategy
- Trend-jacking with original spin
- Content series that build follow-worthy anticipation
- Call-to-action placement for follows
- Analytics review process (what to track and when to pivot)